Category Archives: Business

8 Ways Chatbots Can Enhance Your Digital Marketing Strategy

Ways Chatbots Can Enhance Your Digital Marketing Strategy. Facebook chatbot marketing strategy for service businesses. VPDM Digital Marketing Company Hamilton, St., Catharines, Niagara Falls.Why You Need a Chatbot Marketing Strategy Chatbots are transforming the way brands interact with customers. These AI-powered tools are capable of much more than just answering simple customer queries – they allow you to learn about your audience, personalize your marketing efforts, streamline repetitive...

Posted in Business, Digital Marketing, ROI, Tips

Want Better User-Centric Insight? Check Out These New Google Analytics Tools

Since Google analytics was introduced 13 years ago, its platform has changed the game for marketers in terms of how user engagement is promoted, tracked and measured. In an article released by Google, they said that 90% of marketing executives say that understanding user journeys...

Posted in Advertising, AdWords, Business, Digital Marketing, Digital Marketing, Google Analytics, Google Search, Google+, Popular, Strategy, Uncategorized

Why You Should Start A Podcast In Content Marketing

Headphones on yellow backgroundReady To Start Your Podcast? Content marketing is dynamic and ever-growing and has the potential to grow with the latest technology trends. Whats at the forefront of the tech world currently? Podcasting. It is reported that in 2017 alone, over 112 million Americans listened to...

Posted in Blogging, Business, Content Marketing, Digital Marketing, Digital Marketing, Music, Popular, Social Media Optimization (SMO), Tips, Uncategorized

How to Become Better at Copywriting Using Simple But Effective Techniques

Typewriter Header ImageHow To Be a Better Copywriter Are you tired of your ads being ignored? Are you lost in how to structure your content in a concise and compelling way? Do you want to become a better copywriter? Written copy has the power to make or...

Posted in Blogging, Business, Content Marketing, Copywriting, Digital Marketing

A Business Owner’s Guide to Choosing the Right Digital Marketing Agency

How to choose the right online marketing agency. VPDM Digital Marketing. St. Catharines. Ontario.7 Tips To Choose a Web Marketing Agency That Takes Your Brand To New Levels Knowing how to choose a digital marketing agency or web marketing company to work with is an essential part of your business strategy. You don’t want to waste time and money...

Posted in Business, Digital Marketing, Facebook Advertising, Local SEO, Recommended, Search Engine Marketing (SEM), Search Engine Optimization (SEO), Social Media, Web Development

An Essential Breakdown of How to Write a Blog Post

How to Write a Blog: The Basics all Good Content Writers KnowBlog Writing 101: Essential Information on Creating a Successful Blog So you want to write a blog! Learning how to write a blog post is a fun adventure that’s going to change how you think about the world of digital marketing. Whether you’re writing a...

Posted in Blogging, Business, Content Marketing, Digital Marketing, Digital Marketing, Search Engine Marketing (SEM), Search Engine Optimization (SEO)

Should I Incorporate Instagram Stories in My Digital Marketing Strategy?

Why Should My Business Use Instagram and Snapchat. How to use Instagram stories.How to Use Instagram Stories For Your Business By now, you have inevitably heard about, or have even tried, Instagram Stories or have begun to wonder how to use instagram stories for your business marketing.  It’s hard to ignore the fact that the entire concept...

Posted in Advertising, Business, Content Marketing, Digital Marketing, Instagram, Mobile, Snapchat, Social Media, Social Media Optimization (SMO), Strategy, Uncategorized

How Snapchat Made It Easier to Add and Find Friends

How to find Snapchat friends VPDM Digital Marketing SEO TorontoDo you want an easier way to find Snapchat friends, add friends or follow new people on one of the world’s most popular social platforms? Well, previously on Snapchat you can add friends via usernames, contacts, using customizable “Snapcodes”, or through the “Add Nearby” function....

Posted in Business, Content Marketing, Digital Marketing, Recommended, Snapchat, Social Media

Enhance Your Marketing on Twitter By Using GIFS

How to Tweet GIFS on Twitter. VPDMHow to Tweet Gifs on Twitter Over a year ago, Twitter announced that they will be allowing users to post GIFS – however, not very many users are jumping on the bandwagon. Although GIFS are popular on other social media platforms, it doesn’t seem to...

Posted in Business, Content Marketing, Recommended, Tips, Twitter

Facebook Pages Get a Helpful New Update

Facebook Pages App, VPDM Digital Marketing, Toronto, OakvilleBusinesses Manage Client Expectations With the Help of Facebook Pages With the ultimate goal of getting brands to conduct more business on Facebook, a new range of Page features have recently been released by Facebook. The new features have been designed to help businesses better personalize...

Posted in Business, Digital Marketing, Facebook, Recommended, Social Media, Tips