Category Archives: Content Marketing

Why You Should Start A Podcast In Content Marketing

Headphones on yellow backgroundReady To Start Your Podcast? Content marketing is dynamic and ever-growing and has the potential to grow with the latest technology trends. Whats at the forefront of the tech world currently? Podcasting. It is reported that in 2017 alone, over 112 million Americans listened to...

Posted in Blogging, Business, Content Marketing, Digital Marketing, Digital Marketing, Music, Popular, Social Media Optimization (SMO), Tips, Uncategorized

How To Improve Readability In WordPress

Man with Wordpress logo on laptopA Guide To The Green Light: How To Improve Readability You’ve stumbled across this blog post because you’re looking for some tips on how to improve readability in your WordPress blog articles. We get it, you’re stuck at the dreaded red or yellow light, frustrated...

Posted in Blogging, Content Marketing, Copywriting, Digital Marketing, Digital Marketing, Mobile Optimization, Mobile Search, Recommended, Search Engine Optimization (SEO), Top, WordPress

How to Become Better at Copywriting Using Simple But Effective Techniques

Typewriter Header ImageHow To Be a Better Copywriter Are you tired of your ads being ignored? Are you lost in how to structure your content in a concise and compelling way? Do you want to become a better copywriter? Written copy has the power to make or...

Posted in Blogging, Business, Content Marketing, Copywriting, Digital Marketing

Snapchat Marketing 101: How to Boost Your Business With Geofilters

Woman with long brown hair and smiling, taking Snapchat selfie on the beach using Snapchat Geofilters. The Importance of Filters for Your Snapchat Marketing Strategy. Social media marketing company Niagara, St. Catharines, Hamilton.Snapchat Geofilters & The Advantages of Marketing With Snapchat: Why Your Business Needs to Get on Board  Scroll through your Facebook news feed and chances are you’ll come across at least one photo of someone with dog ears and a giant tongue. Snapchat geofilters are...

Posted in Content Marketing, Digital Marketing, Snapchat, Social Media, Video

6 Simple Ways You Should Optimize Facebook Live for your Business

Woman on beach with leather jacket smiling and using cell phone to take video. How to optimize Facebook live for business.How to Optimize Live Stream Video on Facebook This year is the year for live stream video on Facebook. Facebook Live is a new, exciting, and extremely popular feature that can help you better connect with your audience.  But if you’re just figuring out how...

Posted in Content Marketing, Digital Marketing, Facebook, Social Media, Video

Inside the World of Snapchat Influencers: How to Reach Them and Why You Should Care

Marketing Through Snapchat: Why the Snapchat Influencer Network Can Boost Your BrandHow to Win Big With the Snapchat Influencer Network If you’re marketing to Gen Z’ers or Millennials and you’re not on Snapchat, you’re doing it wrong. Luckily, we’re here to help you learn how to reach the right Snapchat influencers in the Snapchat influencer network and...

Posted in Content Marketing, Digital Marketing, Recommended, Snapchat, Social Media, Strategy

Pinning is Winning: How to Market on Pinterest

How to market on Pinterest and develop a social media strategy for business.How to Market on Pinterest And Reach More Customers Pinterest is a world of ideas, from DIY projects to new fashion looks. That’s why learning how to market on Pinterest is essential for your business. Some digital marketers tend to stay away from marketing on...

Posted in Content Marketing, Digital Marketing, Pinterest, Recommended, Social Media

Confessions of a Digital Marketer: Internet Marketing Tips You’d Never Expect

Confessions of a Digital Marketer: Digital marketing tips and tricks from VPDM. Social Media and SEO company Niagara, Hamilton and Toronto.Digital Marketing Tips and Tricks From Our Experiences Not everything we learn in life can be found in the pages of a how-to manual. You could get the best advice or digital marketing tips and tricks from the top marketers in the business, but that...

Posted in Content Marketing, Digital Marketing, Inbound Marketing, Recommended, Social Media

Facebook Stories 101: How This New Feature Can Help Your Business

How to share a story on Facebook. VPDM Digital Marketing Agency Hamilton, St. Catharines, and Toronto.How To Share a Story On Facebook Remember how Instagram incorporated the stories feature from Snapchat? Now, the stories feature is being used on yet another platform! Ever ask yourself how to share a story on Facebook? That’s right. Facebook is introducing stories, too. But what...

Posted in Content Marketing, Digital Marketing, Facebook, Recommended, Social Media

How Effective is Email Marketing in 2017? How it Can Help Your Business

The Classic Strategy: The advantages of Email MarketingIs Email Marketing Worth it? Email marketing is one of the most long-lasting marketing tactics that’s been used since the dawn of the Internet. But is email marketing still worth it now? It’s been a few decades since the internet became publicly available, but those...

Posted in Advertising, Content Marketing, Digital Marketing, Digital Marketing, Email Marketing, Strategy