Digital Marketing

Want to Improve Your Email Open Rates? Here are 21 Things You Can Do

Want to Improve Your Email Open Rates? Here are 21 Things You Can Do

Did you know that email marketing drives more conversions than any other marketing channel? That’s including social media and search! Even in 2017, when online trends seem to have a temporary lifespan, email marketing is still a major player in the game. Marketing through email can bring you a higher ROI, allows you to connect

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How to Emotionally Connect With Your Customers Through Social Media- how to connect with your customers

Social Media Marketing 101: How to Emotionally Connect With Customers

Have you ever seen Budweiser’s anti-drinking and driving commercial with the little golden retriever puppy who waits for his owner to come home? The owner goes out drinking, and he doesn’t return home because he’s been killed drinking and driving. The puppy just waits and waits. And our hearts are broken watching him. That, fellow

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The Classic Strategy: The advantages of Email Marketing

How Effective is Email Marketing in 2017? How it Can Help Your Business

Is Email Marketing Worth it? Email marketing is one of the most long-lasting marketing tactics that’s been used since the dawn of the Internet. But is email marketing still worth it now? It’s been a few decades since the internet became publicly available, but those years have seen a whirlwind of development that changes with

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Year in Review: 7 Digital Marketing Trends of 2016

The Digital Marketing Trends of 2016… And How Digital Marketers Can Use Them

7 Digital Marketing Trends of 2016 (That You Should Use in 2017) The new year always marks that time when we look back on the wins and the failures of the past year. For us, that means taking a look at the top digital marketing trends of 2016 and using them in our digital marketing strategies

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How to Use Facebook Custom Audience

Facebook Engagement Custom Audiences: Why all Digital Marketers Should be Using Them

If you’re a digital marketer, you’ve likely noticed a new targeting option for Facebook Custom Audiences. This new targeting option is called “Engagement on Facebook.” It essentially allows you to create a custom audience. But this audience is based on who engages with your videos, lead ad forms and Facebook Canvas. Rejoice! This is wonderful

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