Word is Google Panda 4.2 is in Full Effect
Get ready for another Google algorithm update for 2015. Remember 10 months ago when Google unleashed the Panda 4.1 algorithm update? Well, it’s time to get ready for Google Panda 4.2.
If you need a quick refresher on Panda 4.1, read How to Comply With Panda 4.1. If Slideshare is your thing, consume the content in a cool Slideshare Deck. Then, equally as important, check out why the Panda 4.1 update changed your content marketing strategy.
Panda 4.2 Moves Soooo Slowwww
“Many of you may not have noticed because this rollout is happening incredibly slowly. In fact, Google says the update can take months to fully roll out. That means that although the Panda algorithm is still site-wide, some of your Web pages might not see a change immediately.”
So What Does This Even Mean?
To break this down to its simplest form, there is actually some good news for website owners who have been affected and hit hard by Panda 4.1. But, and there always is a but, the good news only applies to businesses who knew they were hit with a Panda 4.1 penalty and the contacted an SEO consultant or company to fix the issues.
Essentially, since this new Panda 4.2 algorithm update is rolling out much slower than previous algorithm updates, any website that was penalized by Panda 4.1 has a shot at redemption if they made the right changes.
If you were hit by Panda 4.1 you will start to see positive changes in your website rankings gradually over time. Don’t expect to come out on top right away. SEO is always a marathon, not a sprint. That goes for coming out of penalties as well.
For more info, read the full article on Search Engine Land.
If you need help with SEO strategy or recovering from a Panda 4.1 penalty, that’s our specialty.
Please shoot us an email today and let’s get the conversation started.
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