SEO in 2013 – What to Expect

predictions for SEO in 2013

I love SEO. I dislike algorithms deeply. WTF is an algorithm anyway? I mean I understand what it’s defined as and also ‘get it’ in practical terms, but have you ever heard anyone, let alone anyone from Google or Facebook, explain exactly what their algorithm is and how it works exactly, AND been able to understand it? I’m sure there are some who have but I’d also bet that they ‘get’ math way more than I’m comfortable with. Other than that SEO is 2013 is looking fun.

There were many challenges and changes with SEO in 2012. This is nothing new as SEO and search in general changes daily. Just think about how differently you search when you’re in a mobile browser versus when you;re on your desktop. This past year brought us major changes in Facebook’s EdgeRank algorithm as well Google making huge crackdowns in link networks, EMD’s, and their Panda and Penguin algorithm updates.

I came across a post on where the author asked some if his favourite SEO peeps what “Google was going to throw at us in 2013”. Enjoy, it’s a great read.

The Future of SEO in 2013

“Wow! What a year it’s been in SEO 2012, we’ve had the crackdown on link networks, EMD’s, Panda, Penguin, and Piranha.

Ok, I made the last one up, but there should have been Piranha update right?

It got me thinking, what on earth is Google going to throw at us in 2013? How can they top that? I had no idea, so I thought I’d ask some of my favourite SEO’s instead. I’d just like to thank everybody who contributed to this (especially Shelli who also did all the awesome graphics), almost everybody contacted was more than happy to be involved, some of these replies could be post on their own and I’m humbled the amount of time people have put into this. So thank you guys (and gals!)

The question I posed was simply what they believe is going to happen to the industry in 2013. How do they think Google will be changing, which factors will take a hit and which will be moving up the food chain in terms of importance.


Read the rest here.